Category Press Releases

New Brunswick Proposes New Barriers For Adult Smokers Trying to Reduce Risk

OTTAWA, May 20th, 2021 – Today, the New Brunswick Legislature passed Bill 17 – An Act to Amend the Tobacco and Electronic Cigarette Sales Act for second reading and referred the bill to the Standing Committee on Economic Policy. This legislation, if passed, will prohibit adult smokers from accessing flavoured reduced risk vaping products within…

Vaping Product Tax Combined With Flavour Bans and Nicotine Caps Put Canada’s Youth at Risk

OTTAWA, April 19th, 2021 – Today, the Canadian federal government tabled the annual budget which announced an intention to introduce a new excise tax framework in 2022. VITA is concerned that this tax, when combined with a 70% reduction in maximum nicotine content and anticipated flavour restrictions will create a once in a lifetime opportunity…

Thousands of Canadians Tell Health Canada That Making Quitting Smoking Harder For Adults is Not The Right Approach

OTTAWA, March, 11 2021 – Thousands of Canadians have responded to Health Canada’s proposed 70% reduction in maximum nicotine concentration in vaping products to share their view that this is the wrong approach. Vaping is widely recognized as significantly less harmful than smoking and has helped hundreds of thousands of adult Canadians reduce their risk.…

Government of Canada Proposes Making Reduced Risk Products Less Effective During National Non-Smoking Week

OTTAWA, January 20th, 2021 – Vaping products have been widely recognized by regulators and leading health organizations as a significantly less harmful nicotine alternative than cigarettes. Despite this, during National Non-Smoking Week, the Government of Canada is considering reducing the maximum nicotine strength in vaping products by almost 70%. VITA strongly believes that in order…

Canada Proposes Making Quitting Smoking Harder For Adults

OTTAWA, December 18th, 2020 – Today, the Canadian federal government proposed lowering allowable nicotine levels in regulated vapour products, which would minimize their value to adult smokers seeking to transition to a reduced risk category. The effectiveness of vaping as a harm reduction product is contingent upon smokers having access to an alternative with sufficient…

PEI Government Makes it Harder for Adult Smokers to Transition to a Reduced Risk Alternative

OTTAWA, August 25th, 2020:  On March 1st, 2021, it will become harder for adult smokers in PEI to transition to a reduced risk category of consumption – vaping. As of that date, all flavoured vaping products, other than tobacco, will be prohibited. “The evidence is clear, flavoured vaping products play a key role in helping…

Vaping Industry Trade Association calls on the Government of Quebec to Hold a Parliamentary Commission

Montreal, May 29, 2020 – In response to the announced Government strategy regarding tobacco and vaping products, the Vaping Industry Trade Association (VITA) calls on the government to ensure that all stakeholders are heard through public consultation. VITA, the true voice of the vaping industry in Quebec, is very disappointed that it was not consulted by…

VITA Responds to Nova Scotia Nicotine Restrictions

Ottawa, ON, May 11 , 2020 – The Vaping Industry Trade Association (VITA) is concerned that the limitation of nicotine in vape products by the Government of Nova Scotia will make it harder for heavy smokers to quit and do little to combat access by youth. “The federal government has already established nicotine concentration limits…

Press Release: Alberta Moves to Tax Vaping Products

Alberta– February 28, 2020– The Alberta government announced that it will commence taxing some vaping devices and all nicotine vaping e-liquids at a rate of 20%. This new tax has the potential to undo serious strides the vaping industry has made to convert smokers away from combustible tobacco cigarettes and may contribute to a growing…

Ontario Government restricts access to products that could potentially save the lives of thousands of smokers.

February 28, 2020- The Vaping Industry Trade Association (VITA) is disappointed that the Ontario Ministry of Health has proposed regulations that will restrict nicotine levels to 20 mg/mL or less, and limit flavour profiles outside of tobacco and mint to specialty vape shops only. This limits adult access to vapour products and undermines the ability…

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