A Non-Profit Trade Association
Representing the
Canadian Vaping Industry

VITA is Canada’s largest vaping industry trade association and advocates for harm reduction,
evidence-based regulations and best-in-class quality and safety standards.


Advocating for government regulations that are balanced, fair and protect consumers while allowing for growth and entrepreneurial success in the vaping industry.


Ensuring the products of member companies adhere to strict quality control measures and safety standards and encouraging consumers to use vaping products responsibly.


Educating consumers, governments and stakeholders about vaping products and promoting vaping as a safer alternative to cigarette smoking.


Supporting growth in the vaping industry for manufacturers, importers, distributors and retailers.

Our Mission

To represent and support the Canadian vaping industry in advocating for harm reduction, youth prevention,
evidence-based regulations, best in class quality and safety standards. 

Vaping & The Black Market

Investigation of Flavour Ban Impact on Illicit Market & Organized Crime

Play Video

Youth Prevention

VITA is committed to providing youth prevention options and resources.

Stay in the Loop

Receive updates and important news sent directly to your inbox.

Child Resistant Containers

The Canadian Government is in the process of writing and implementing regulations around
Child Resistant Containers - Referring to Tanks & Pods. Certifications will be Required. 

Become a VITA Member

Being a VITA Member allows you access to the members only area,
participation on committees and much more